12/25/2007

AOL News Parody


TITLE: 15 minute of fame
BRAND: AOL
MEDIA: Television
COUNTRY: USA
AGENCY: Not sure yet. Will update later.
TAGLINE: "Fifteen minutes can seem like a lifetime. Catch up with your favorite flashes in the pan on AOL News."

Clever use of current event! However, I was so into the comic part of the advertising. I didn't even realize what they advertised.

Additional Information:
Ad Hawk: AOL gives 'stars' their 15 minutes
Don't Tase Me, Bro clip
Leave Britney Alone clip
Miss Teen South Carolina clip

Apple Holidays


TITLE: Holiday
BRAND: Apple
MEDIA: Television
COUNTRY: USA
AGENCY: TBWA\ Media Arts Lab

This is Hilarious!!!!!
Everyone, Merry Christmas!!!!!
ps. I will try to update more often!! Been busy...=.=||

12/06/2007

Nissan Note: Burst



TITLE: Burst
BRAND: Nissan Note
MEDIA: Television
COUNTRY: France
AGENCY: TBWA, Paris

12/05/2007

IAMS: Happy Dog


(click the image to see bigger picture)
(image from [I believe in advertising]'s [IAMS: Happy Dog]
TITLE: Happy Dog
BRAND: IAMS
MEDIA: Out-of-Home
COUNTRY: France
AGENCY: Saatchi & Saatchi, Paris

I love this media placement!!! It is so original and cute! However, I am just wondering how many cars they do have in the city. There are so many cars and I doubt people would actually spot them.

12/01/2007

Facebook reins in 'Beacon' ad system

By Kevin Allison in San Francisco
updated 6:10 a.m. CT, Fri., Nov. 30, 2007

Facebook, the online social networking website, on Thursday moved to placate users concerned about the threats to privacy posed by its new "Beacon" advertising system.

The move comes a week after MoveOn.org, the non-profit public policy advocacy group, joined a growing chorus of critics of the new service, which alerts users' networks of online "friends" about things they buy on other websites.

Friends of a Facebook user who buys a book on Amazon.com, for example, may see a message about the purchase when they log onto Facebook.

Facebook argues that Beacon offers multiple opportunities for users to decline to publish messages sent from partner websites. But some online shoppers complain that these warnings are not always given, or that they are easy to miss.

Facebook said on Thursday that it had made changes to the way users approve Beacon messages before they are published.

Facebook said the changes mean that, from now on, "no stories will be published without users proactively consenting."

Previously, Beacon stories would publish automatically unless a user said "no" to a publication request within a certain amount of time. Now users will now be asked to explicitly authorise the publication of each Beacone message, according to Facebook.

Facebook stopped short of offering a way for users to opt out of the service altogether - a move that is likely to disappoint some critics, including MoveOn.org, which has called on Facebook to "add a way for users to permanently say no" to Beacon.
(Read full story here...)

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